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How To Get The Best Out Of Your Web Designer

Designing a website for your company can be an extremely exciting and daunting experience. Your website sets the identity of your business. It is absolutely crucial that your website captivates your prospective clients and you have mere seconds to get or lose a client based on your website’s first impression. Hence, everything has to be […]


Six Ways to Optimize Your Checkout Page Design

The most plaguing issue for an eCommerce site is cart abandonment. It is seen that the average value of carts abandoned during checkout is quite high which means that you are losing out on a sizeable chunk of sale. This leads to  a drop in conversion rate which is not a good sign for your […]


Advantages of Cloud Computing

Cloud computing is the coolest new technology available today. Unless you have been living under a rock, chances are that you have heard of this technology which is a rapidly growing rage among businesses of all sizes, irrespective of industry and location. All over the world more and more companies are moving to cloud based […]


5 New Website Design Trends in 2017 We Love

A website is a business identity. It should represent what your business stands for, exhibit how you want the world to view your work and embrace the nature of your niche, making it stand out from everyone else. Therefore it is of utmost important how you build your website to integrate your unique identity. When […]


SEO friendly E-commerce website tips

“SEO” is the buzzword today when you are aspiring for a higher rank over the search engines and the same goes for an e-commerce website. However, you must have also heard another term, “search engine friendly”- interestingly these two terms, “SEO” & “search engine friendly” are often used interchangeably but in reality there is a […]


Great content makes a great website

The old adage, “content is king” is extremely true when it comes to your website. After all, it’s the content for which the users visit your platform to gather information about your business and hence you have to be “right” here. Needless to mention, garish content will only pull away the traffic. However, it must […]


How to design a Contact page

When it comes to designing a website, a good lot of thought goes into the homepage but usually most people foeget about the contact page. But what they don’t realize is that it’s the contact page through which your potential target would be reaching to you- and if it’s not feasible enough, you would be […]


Multilingual website design

The virtual world has successfully cut across borders, paving a convenient route to reach global. Are you too aspiring to get in touch with your target audience beyond your national frontier? That’s brilliant…but while the internet has extended us a conducive environ to get global yet you would need a multilingual website too to materialize […]


Guide to hire the right SEO company in Kolkata

The modern digital world has made it almost mandatory to bring our businesses online and you have to develop a robust SEO campaign for your site – to beat the rankings of your contenders over the search engine. Thus, we see the heightened demand for the professional SEO services. The success of your business online […]


12 web design mistakes to avoid

It’s a dynamic world today where change is the only constant thing and the same rings true with web design. What was supposed to be the most “in” thing last year can dubbed as an old rag this year and this calls for constant evolution for your website. The last thing you want for your […]


MEAN or LAMP (Stack) – which one would be your cup of tea?

Introduction Talk about web stacks today and LAMP & MEAN are what that pop up instantly. Both of them follow two separate technologies for backend languages, server environments and databases and both carry their own sets of pros & cons. In simple words, “stack” implies technologies which stack over one another with the common mission […]


18 Web Design Lingos that you should know

Every industry carries its own set of insider terms or lingos and the same goes with the web designing scene. However, for the newbies in the designing sector these lingos are completely alien, leaving them kind of clueless about the communication. Whether you are an aspiring designer or a client looking to have your website […]


Google Penguin 4 update is LIVE!

Official confirmation from Google via Google webmaster blog has come that the Penguin 4.0 algorithm update has begun and this time it is real time! Why real time? Previously for a Penguin update and any changes to the website subsequently would have taken effect in the next Penguin update. However with this algorithm, if your […]


7 typical signs of mediocre web design

Introduction What singles out a good design from a mediocre one? Well, among many other things there is one subtle difference that separates the good ones from the average ones and it’s the lack of understanding of the trends. A good web design company will definitely follow the latest trends but in appropriate places. It’s […]


Avoid these 3 mistakes in Facebook Advertising

Introduction Undoubtedly one of the most prospective mediums for online marketing or digital marketing, Facebook is any day the darling of contemporary marketers. If you want to know the basics of Facebook marketing, read our previous article here. The social media giant assures an expansive exposure to the brands thanks to its worldwide member base, […]


Bootstrap 4 Alpha is now available

Introduction Bootstrap, originally known as Twitter Blueprint, was developed by Mark Otto and Jacob Thornton of Twitter in 2011.  It was renamed from Twitter Blueprint to Bootstrap, and released as an open source project on August 19, 2011. Bootstrap methodically changed the hardships that web developers faced in rendering a web-page in a consisntent way across […]


Most dated website design trends for 2016

Introduction A pretty dynamic world that it is, the scene of website designing is constantly evolving. A certain trend raising storm one minute could be boring the next and in the contemporary age of cut-throat competition, nothing can be worse than a daunting tired design for your next web design project. Now, that you are […]


Web Design Image Formats

Web developers are usually in a soup when it comes to getting the right image format. It takes them series of trial & error sessions till they could finally reach out to the desired format- but the catch is they never really know how the major image formats, be it GIF or PNG or JPEG- […]


Top 5 tips for Better Intuitive Web Design UI

Introduction “Intuitive UI” is the talk of the town today when the whole world is getting more and more complex and we are wishing for things simpler and simpler. In fact, an intuitive user interface goes a long way to decide the success or failure of your site and no wonder it’s one of the […]


Top 5 blunders to avoid in website design

Websites are your primary representative to your entire online audience and hence you have to be really careful with the web design. It is like your storefront. An impression of your business. We discussed before the basic principles that a good web design company follows. Now, here are the top 5 blunders that most web […]